Why Did Disney World Just Stop Selling Most of Its Annual Passes?

Key PointsDisney World stopped selling most of its annual passes on Sunday.Keeping just the cheapest pass will keep those pass holders away on weekends and peak weekday periods.Disney’s plan to maximize revenue per guest is controversial, but it doesn’t mean it won’t be successful.Theme park enthusiasts cheered when Walt Disney’s (NYSE:DIS) flagship Florida resort resumed…

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